Mobile Rules! '08 - Annual Business Plan & Application Competition
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SCOPE OF THE COMPETITION

The goal of the competition is to seek out the developers and entrepreneurs (e.g. individuals, university spin-offs, small companies and startups) who are creating new value, new revenue and services for mobile workforces and the mobile lifestyle. The Mobile Rules! is a "two-track" competition:

Track 1: Mobile Applications, including the following categories:

  • Multiplayer/Connected Games
  • Multimedia
  • Enterprise
  • Infotainment

We are looking for new applications that use the unique enablers of the Nokia Platforms. Applications will be judged on uniqueness, design, ease of use, and overall end user experience. Important note: don't let categories restrict your ideas. It's your application that counts.

For Multiplayer/Connected Games, Nokia is offering SNAP platform for development and testing purposes. Read more here.

Track 2: Mobile Business Plans

The main focus areas of the business plan competition are "Communication and sharing", "Internet innovation and mobility" and "Human and green applications", but there's no limitation for your plan - as long as it's about mobile business. Plans are judged for novelty value and innovation, market potential, customer adoption, revenue opportunity and investor value.

If you have any questions regarding the competition, please contact info@mobilerules.org

p.s. You can find articles on the winners of the first competition, Web2Mobile, here.

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